Essential alt-comedian John Early stars as Maddie Ralph, a plucky dishwasher who leaps to viral superstardom at a trendy food content creation company, in his striking, auteur-announcing directorial debut, Maddie’s Secret.

While Maddie’s life seems picturesque, complete with an adoring husband (Eric Rahill), ride-or-die (literally?) best friend (Kate Berlant) and a cupboard full of woman-owned ethically-sourced chili crisp to boot — mounting professional pressures reawaken her long dormant struggle with an eating disorder. Unwilling to shatter the illusion of herself as the ingénue, Maddie unravels quietly, in secret, threatening her relationships and even her life.